Poppy Installation

Red Tree was appointed to deliver the iconic Poppies installation at the Imperial War Museum North as part of the nationally acclaimed 14–18 NOW tour. The project formed part of a nationwide commemorative campaign that attracted more than 4 million visitors across the UK.

The installation featured hundreds of striking ceramic poppies cascading across the museum’s exterior, creating a powerful visual tribute that became a landmark attraction within Salford Quays. Delivered within a live public environment, the project required meticulous planning, coordination and programme management to ensure the installation was completed safely while maintaining public access and protecting the surrounding estate.

As a high-profile cultural installation, the project demanded a sensitive approach to working within the museum’s surroundings, with careful consideration given to the building’s architecture, the public realm and the significance of the artwork.